Business Intelligence for Hospitality
For online travel organisations, their inbound and outbound network traffic is an exacting record of how well they are exploiting opportunities and meeting customer demands measured by the timeliness, availability and relevance of the product and services being offered.
This white paper offers a brief introduction with numerous charts, graphs and explanations of the typical business intelligence available for hospitality companies (such as hoteliers and intermediaries) who want to dig deeper into their search and booking traffic to better understand what the traveller is searching for to determine how they can best meet demand.
Your transaction flow up and down the network contains a wealth of data that we help you tap into and exploit to optimise your business opportunities. Using a comprehensive set of business intelligence KPIs and detailed operational metrics gives you the actionable insights you need.